Our team
Laska Nenova
General Manager, Founder
As General Manager and Founder, Laska shapes and leads the organisation’s vision and approach – creating and/or transforming environments to promote the One Health of people, communities, and nature. A proven expert in strategic development, she has led numerous national and international projects, believing that activity (physical, civic, institutional, corporate) is key to achieving sustainable change.
През последните две десетилетия, Ласка реализира множество успешни проекти в България, Европа и Щатите. Тя е член на борда на директорите на Placemaking Europe и основател на Placemaking Bulgaria. Професионалният ѝ път съчетава солиден опит в организации от частния и гражданския сектор, сред които и Международната спортна и културна асоциация (ISCA).
To her, BG Be Active is not just a trusted consultant and partner, but an active space where ideas for a healthier, more vibrant, and connected life become reality. Outside the office and gym, she travels actively and draws inspiration from diverse cultures and communities.
Expertise
Strategic planning, project management, urban health, placemaking, social marketing, health promotion, partnerships and network management
As General Manager and Founder, Laska shapes and leads the organisation’s vision and approach – creating and/or transforming environments to promote the One Health of people, communities, and nature. A proven expert in strategic development, she has led numerous national and international projects, believing that activity (physical, civic, institutional, corporate) is key to achieving sustainable change.
През последните две десетилетия, Ласка реализира множество успешни проекти в България, Европа и Щатите. Тя е член на борда на директорите на Placemaking Europe и основател на Placemaking Bulgaria. Професионалният ѝ път съчетава солиден опит в организации от частния и гражданския сектор, сред които и Международната спортна и културна асоциация (ISCA).
To her, BG Be Active is not just a trusted consultant and partner, but an active space where ideas for a healthier, more vibrant, and connected life become reality. Outside the office and gym, she travels actively and draws inspiration from diverse cultures and communities.